Branded Crestor was launched in the UK June 2003, and this was followed by the appearance of the first parallel import just one month later. The number of market offers in price lists for parallel imported versions of Crestor follows a typical ‘whale’s back’, with a rapid introduction in 2004 and 2005, an erratic build up to a peak in 2011, and a gradual decline toward 2022. Generic Rosuvastatin was lunched in Jan 2018 and quickly appeared in more price lists than the parallel import had ever done. It reduced the average purchase price from close to £20.00 down to under £10.00. Today most offer prices for Rosuvastatin are below £5.00.